Proverbs 27:17
2717
Iron sharpens iron.
“As iron sharpens iron, so one person sharpens another.” Faith-led apparel, made to remind you who you are becoming and who you are becoming it with.
Drop 01Audience of OneGalatians 1:10
Drop 01 / Why Audience of One
Living for an audience of One.
To live for an audience of One is to live out Galatians 1:10: not for the approval of man, but for God alone. Not for the crowd, the likes or the applause. For the One whose approval is the only one that lasts.
“For am I now seeking the approval of man, or of God? Or am I trying to please man? If I were still trying to please man, I would not be a servant of Christ.”
2717 / Proverbs 27:17
Who sharpens you.
The brand is about the people beside you, pushing you toward faith, discipline and purpose.
Audience of One / Galatians 1:10
Who you live for.
The first drop names the reason behind it all. We sharpen one another so we can live for God alone.
What 2717 means
A name taken from a verse.
Sharpen one another
The name comes from Proverbs 27:17. We grow when we push each other forward, and every piece is made to start that conversation.
Wear what you believe
Scripture sits at the centre of every design. Quiet on the outside, clear in what it stands for.
One drop at a time
2717 releases its collections one by one. Audience of One is the first.
Drop 01
Audience of One
The first collection from 2717, built around Galatians 1:10. Dressing for one audience only.

Audience of One Hoodie
Muted charcoal. Minimal cross, Galatians 1:10 detail.

Audience of One T-Shirt
Black short-sleeve tee. Minimal front mark, message on the back.
Bundle: buy the hoodie and T-shirt together and save $10 at checkout.
The community
Nobody sharpens alone.
2717 is for people who push each other toward faith, discipline and purpose. Wear it as a reminder, and as an invitation.
Read the storyStay close